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Idebenol
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Online Catalogue > Idebenol

Idebenol Anti-Oxidant Wrinkle Treatment Cream - 101ml
IDEBENOL FACIAL ANTI-OXIDANT - 3.4 FL OZ 100.6 ML

HELPS BIND FREE RADICALS
REDUCES THE APPEARANCE OF FINE LINES, WRINKLES AND CROWS FEET.
HELPS PROTECT SKIN FROM CELLULAR DAMAGE

Idebenol (pronounced e-deb-in-all), is the new "wonder" potion from prestige skin cream developer Sövage Dermatologic Laboratories. But why are cosmetic "insiders" betting that Idebenol will not only make you look years younger but will breathe new life into a maturing (some would say "stagnant") cosmetic industry? Well, it can't be Idebenol's less-than-spectacular (some would say rather plain) pale green and white packaging. Nor is it the fact that Idebenol touts itself as a "Facial Anti-Oxidant" as clearly anti-oxidants are nothing new. So why is everyone so excited?

The reason everybody is so excited about Idebenol is that it can virtually reverse the hands of time. "Reverse the hands of time" may sound a wee bit trite, but the juicy fact is this: In a clinical trial conducted on women with an average age of 67, these "mature" women increased their Skin Renewal Rate, or "SR2," so dramatically that it matched the skin renewal rate of women in their late 20s (29-year-olds to be exact). That's right.- 67- year-old skin with a renewal rate of a 29-year old. Amazing!

Skin Renewal Rates reflect the speed at which new skin cells replace old skin cells... in other words, it's a standardised measure scientists used to determine the skin's "ageing" parameters... and one reason a 29-year-old always looks younger than a 67-year-old.

It turns out that Idebenol does more than just make you look younger. Idebenol is a highly selective "free radical killer." According to Dr. B. Grant Bishop, M.D., noted dermatologist and Clinical Professor of Dermatology at the University of Utah, "Free radicals are highly reactive molecules that can severely damage skin cells." He further explains, "For more than three decades, researchers have known that free radicals accelerate the skin's ageing process. In scientific terms, free radicals initiate a destructive cascade of events that cause the denaturation of structural cellular protein, a loss of enzyme function, the depletion of natural cellular protectants, a shift in cell membrane lipid oxidation, and ultimately weaken the skin's immune protective system... damaging DNA and predictably resulting in 'mutational events'... like thinning skin, loss of elasticity, age spots and, of course, wrinkles... the classic signs of premature aging."

How do I use Idebenol™?
Begin with clean, dry skin. Apply Idebenol at least twice daily (do not exceed three applications per 24-hour period). Use sparingly (Idebenol is a concentrated formula). Massage a small amount of Idebenol into the target area, using a circular motion, until completely absorbed. Idebenol absorbs quickly, leaving your skin looking youthful, smooth, and silky

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Price:   £62.50 (Inc: VAT at 17.5%)

Idebenol Anti-Oxidant Wrinkle Treatment Cream - 101ml

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